{"id":1861,"date":"2026-01-19T15:16:39","date_gmt":"2026-01-19T15:16:39","guid":{"rendered":"https:\/\/studiosetta.com\/?p=1861"},"modified":"2026-03-16T14:51:53","modified_gmt":"2026-03-16T14:51:53","slug":"visual-identity-the-jollof-club","status":"publish","type":"post","link":"https:\/\/studiosetta.com\/nl\/visual-identity-the-jollof-club\/","title":{"rendered":"Visual identity | The Jollof Club"},"content":{"rendered":"
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"jollof-club-branding\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Visual identity<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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For this project I worked with The Jollof Club, a bold food concept inspired by West African flavours and culture. The brand brings people together through good food, warmth and energy \u2014 with a playful spirit and a strong point of view.<\/p>

In developing their visual identity, I aimed to find the balance between clean and professional, while still being full of character and colour. Drawing inspiration from Ghana, Nigeria and Friesland, the outcome is a modern and abstract visual world that feels refined, vibrant and alive.

Alongside the branding, I also designed the website<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"jollof-club-branding\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Visual identity For this project I worked with The Jollof Club, a bold food concept inspired by West African flavours and culture. The brand brings people together through good food, warmth and energy \u2014 with a playful spirit and a strong point of view. In developing their visual identity, I aimed to find the balance […]<\/p>\n","protected":false},"author":2,"featured_media":1862,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[5],"tags":[11],"class_list":{"0":"post-1861","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-portfolio","8":"tag-branding","9":"entry"},"_links":{"self":[{"href":"https:\/\/studiosetta.com\/nl\/wp-json\/wp\/v2\/posts\/1861","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/studiosetta.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/studiosetta.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/studiosetta.com\/nl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/studiosetta.com\/nl\/wp-json\/wp\/v2\/comments?post=1861"}],"version-history":[{"count":16,"href":"https:\/\/studiosetta.com\/nl\/wp-json\/wp\/v2\/posts\/1861\/revisions"}],"predecessor-version":[{"id":1884,"href":"https:\/\/studiosetta.com\/nl\/wp-json\/wp\/v2\/posts\/1861\/revisions\/1884"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/studiosetta.com\/nl\/wp-json\/wp\/v2\/media\/1862"}],"wp:attachment":[{"href":"https:\/\/studiosetta.com\/nl\/wp-json\/wp\/v2\/media?parent=1861"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/studiosetta.com\/nl\/wp-json\/wp\/v2\/categories?post=1861"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/studiosetta.com\/nl\/wp-json\/wp\/v2\/tags?post=1861"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}